Raising the Wi-Fi Curtain for Assasin’s Creed III

The LA Theatre was one of the most interesting venues that I have worked in.This historic theatre happens to be the last and most extravagant of the ornate movie palaces, built on Broadway in downtown Los Angeles, between 1911 and 1931. Designed by S. Charles Lee with a French Baroque-inspired décor, its majestic six-story main lobby and 2,000 seat auditorium of carved plaster ornamentation, mirrors, and cove-lit murals recall the glamorous days of 1930s Hollywood.

This said it does not make it an easy venue for a keynote where the client needs a wireless Internet connection for up to 2,000 delegates and they are broadcasting the keynote live on the web.

We had to have a 300.0Mbps line installed into the venue and the only way of doing this was with a line of sight, this was installed at the back of the theatre which meant I had to run lines all over the building.

We installed 12 x Xirrus wireless Arrays to manage the Wi-Fi and had up to 1200 unique devices attached at any one time.

I am pleased to say that the event was a huge success and the client, Ubisoft was very happy, they were showing off their latest titles including Assassin Creed 3 and the new Rayman game for the soon to be released Wii U hand held games console. Check out the keynote here

“huge thanks for all the help getting this show up and running, Ian and team were fantastic. The client was thrilled and we found out today they were voted “Best Press Conference of E3” on Gametrailers, one of the big industry gamer news sites. That was in addition to a ton of other rave reviews, blog posts etc…” -Project Director.

Next Stop – San Francisco!

Ian Rutland

Senior Director

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